What is Deep Linking?

Created on 29 December, 2023 • 👉 Digital Marketing Strategies • 285 views • 1 minutes read

Deep linking is the process of URL extensions directly pointing to relevant subpages.

Deep linking, although a term that has come to prominence recently, has been a part of our lives since the inception of URL systems. Simply put, deep linking refers to the process where URL extensions directly point to specific subpages. Traditionally, in websites, any subpage's address is an example of a deep link, directing users straight to that subpage instead of the homepage.

However, with the advent of mobile technologies, the concept of deep linking has evolved to be more complex. Both Android and iOS operating systems offer an app-based structure to provide users with faster and more efficient access. In mobile applications, deep linking is encoded differently than in traditional web environments, changing the access process.

Deep Linking in Mobile Applications and the Role of Digily Link

Mobile applications are software offered in app stores, managed by the operating system's publisher. Publishers with these applications employ mobile deep linking schemes to draw users to a specific category or content within the app. However, if the user does not have the app installed, mobile deep links may not function, necessitating alternative redirect methods.

Digily Link introduces an innovative solution to this process. With its link-shortening feature, Digily Link's deep linking capability automatically recognizes users' devices, operating systems, and even installed mobile applications, enhancing the user experience. For instance, when you click on a Digily Link shortened link of a YouTube video and have the YouTube app installed on your device, the system automatically opens this app. This facilitates users' access to what they are searching for quickly and effectively.

Especially for mobile device users, this feature offers a superior user experience compared to websites. Digily Link's deep linking feature is diversified to meet users' needs, enabling them to reach their desired content more swiftly and directly.

In today's world, where the importance of digital marketing and online content sharing is ever-growing, the deep linking capabilities offered by tools like Digily Link are crucial in enhancing user experience and increasing engagement. By enabling users to discover and interact with content across various platforms more easily, Digily Link is opening doors to a new era in the digital world. Also, take a look at our blog post on YouTube link shortening with deep linking, which is of interest to many YouTube content creators.